December 27, 2013

Why is it so important to your bottom line that  you educate yourself on the world of advertising?

2 thoughts on “December 27, 2013”

  1. Katherine Graham says:

    Because your financial future is at stake based on your daily decision-making abilities and if you are not educated about advertising, it could have a major impact on your thinking and behaviors. Advertisements send messages that feed on human emotions (fear and greed, primarily). Knowing this information will help you make wise financial decisions.

  2. Mike Finley says:

    Outstanding, Katherine! Advertising is legalized lying. Remember that the next time you find yourself listening to a commercial or other form of advertising. Learn to understand it from the consumers perspective and you will be way ahead of the crowd. Here are two books that will help you with this concept. Your Money or Your Life by Vicki Robin and Joe Dominguez and The High Price of Materialism by Tim Kasser.

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